Branding 101: What Makes a Brand Powerful

Feb 21

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

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Take a Hike! 6 Products to Help you in the Great Outdoors

Feb 14

Did you know that between the United States, Mexico, and Canada, there are 15 different ecological regions in North America? Right in our own back yard, you can go from the frosty tundra of far nor...

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12 Coolest Squeeze Products to Relieve Your Stress

Jan 30

Admit it, when you get a goodie bag full of promotional products, or you see a booth at a trade show - you immediately gravitate towards the stress relievers. Stress relievers have evolved well bey...

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6 Retro Products That Are a Blast From the Past

Jan 23

No matter what decade you think of when you think of “retro products”, you can bet there's a customizable product perfect for your next event. Using nostalgia to promote your business c...

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From Zero to Wow: 6 Uniforms That Every Employee Will Love

Nov 2, 2025

Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of unif...

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5 Fail-Proof Ideas for Your Business Instagram

Sep 26, 2025

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...

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Bamboo: It's Not Just for Pandas!

Aug 12, 2025

What first comes to mind when you think of the phrase "made from sustainable materials"? Bamboo, of course! Bamboo, which is a type of grass (who knew!), is an incredible renewable and sustainable ...

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6 Products to Grow Your Business!

Jul 14, 2025

People love plants! They live in our offices and our homes and whether you have a large flourishing garden or fake plants because you can't even keep a cactus alive, there's a plant-themed promo fo...

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8 Graphic Design Mistakes to Avoid

May 30, 2025

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...

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Bonjour! Let’s Go to France — Because the Journey Should Be Just as Rewarding as the Destination

May 16, 2025

Set the tone for an unforgettable reward trip to the wine capital of the world with a gift that's equal parts elegant and functional. A crystal wine stopper is a sophisticated keepsake that preserv...

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Your Guide to Drinkware

Apr 17, 2025

Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your b...

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Using Customer Profiles to Find the Perfect Promo Products

Mar 13, 2025

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to ...

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Your Brand Is Your Business - Market It!

Feb 13, 2025

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

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6 Stuffed Animals to Cuddle Your Way to Happiness

Jan 7, 2025

Almost everyone had a favorite stuffed animal growing up. They were a friend that you confided your deepest secrets to, a friend that could keep you company when thunderstorms rolled through the ni...

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The Best Apps For Organization

Dec 31, 2024

For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar rem...

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6 Fun Products for Keeping Kids Occupied at Home

Oct 31, 2023

Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggl...

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It's Party Thyme: 7 Products for Plant Lovers

Sep 24, 2023

In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren't just beautiful home décor- they're actually good for your health! Owning indoor plants c...

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Generation Z vs. Millennials: What’s the Difference?

Jul 27, 2023

We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually defin...

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Case Study: Thank You for Spooning

Jul 5, 2023

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers...

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Case Study: This Promotional Product is in the Bag

Apr 15, 2023

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...

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12 Perfect Pediatric Products for Babies

Mar 17, 2023

Oh, babies! What a joy to welcome. Bringing a new baby into the world is so exciting (but also stressful and frequently sleepless). New parents know that there's a lot to procure and prepare before...

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6 Benefits of Customer Loyalty Programs

Feb 10, 2023

Everybody loves getting new business – it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into gene...

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10 Tweetable Quotes for Motivation

Dec 14, 2022

People love quotes. That's probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company's account. However, quo...

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5 Invaluable Marketing Books to Help Grow Your Brand

Nov 29, 2022

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

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6 Things You're Missing out on by Not Using Promotional Products

Sep 22, 2022

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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Craft the Perfect Trade Show Swag Bag

Aug 9, 2022

Virtual tradeshows are definitely here to stay, and that isn't a bad thing! Not only are virtual tradeshows a lot more cost-effective for the organization hosting them, but they're also cheaper for...

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Case Study: Hay, Where'd You Get That Tote?

Jan 22, 2022

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...

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5 Products That will Send you Over the Moon and out of This World

Dec 1, 2021

For the first time since Neil and Buzz took those first steps on July 16th, 1969, there hasn't been a more exciting time for space exploration than right now. Just recently, we landed another rover...

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6 Products to Welcome Students Back to School

Oct 19, 2021

"Don't you just love New York in the fall? It makes me wanna buy school supplies. I would send you a bouquet of newly sharpened pencils if I knew your name and address." Tom Hanks said it bes...

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Branding 101: Let’s Talk Logos

Oct 12, 2021

A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...

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Lead a Healthier Lifestyle With These 6 Promotional Products

Sep 6, 2021

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...

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Graphic Design Terms Everyone Should Know

Aug 30, 2021

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

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Take it To-Go: 8 Restaurant Takeout Essentials

Aug 15, 2021

The way restaurant patrons experience dining out has changed immensely since coronavirus cases have begun popping up in the U.S. Restaurants that were once packed to the brim with happy diners are ...

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The History of Promotional Products

Jul 9, 2021

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...

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